Vision, Mission & Objectives

Mission:

To keep KFUPM recognized for its preeminence and competitiveness locally and globally through brand building, excellent marketing communication and public relations support, by employing best professional practices, state of the art technologies, and with highly motivated and talented staff.

Objectives:

Strategic Goals for Public Relation & Information were drafted to cover the following key directions:

1. Build and protect brand image of the University
2. Adopt professional marketing communication
3. Provide public relation support
4. Build and develop human resources